Pocono Builders Assn. home show set for March 14-15

Vendors on remodeling, suppliers to exhibit at ESU
The Pocono Builders Association has presented its Greater Pocono Home and Outdoor Living Show for the past 20 years and this year’s show is all set for March 14-15.
About 85 vendors covering various home and homebuilding needs will again have tables at East Stroudsburg University’s Mattioli Center. It was moved there last year from ESU’s Koehler Fieldhouse where it was held in the past. It takes place from 10 a.m. to 6 p.m. on Saturday and 10 a.m. to 4 p.m. that Sunday. Admission is $3.
“We got a good response from the beginning,” said PBA Executive Director Nicole Foleno of vendor applications. “It’s been going pretty good. ESU is good to work with.”
Exhibitors include homebuilders and home remodelers, landscapers, kitchen and bathroom remodeling companies, companies selling and installing windows and doors, electricians, plumbers, electricians, appliance companies, sun rooms installers and appliance retailers.
“This show is very helpful. Usually a lot of times the homeowners may have an idea and this gives them the ability to take that and explore it with different home improvements,” Foleno said. “They can talk to home remodelers, landscapers and others. They can take that idea and make it happen right at the show.”
Foleno said her office at 745 Main St. in Stroudsburg also has gotten good feedback from homebuilders that the industry locally is bouncing back from the recession.
“We’re hearing that from builders and suppliers that everything is looking a lot better,” Foleno said.
Check the PBA website at poconobuilders.org or go to the specially designed event website at poconobuidlershomeshow.com for more information.
The home show also will accept donations of nonperishable food items for the Veterans Assisted Living Outreach (VALOR) Foundation and the local facility in the West End for the homeless veterans.

Pocono Mountains Visitors Bureau receives national award
The Hospitality Sales & Marketing Association International, the leading international organization of hospitality marketing professionals, has honored the Pocono Mountains Visitors Bureau with an Adrian Award for the #TakeONPocono campaign.
The award recognizes creative excellence in advertising, public relations and digital marketing.
This year’s Adrian Awards were presented before an audience of hospitality and tourism industry leaders on February 23 in New York City. Spotlighting exceptional achievements from across the globe, the annual event is the world’s largest advertising, digital marketing and public relations competition in the travel industry.
The #TakeONPocono social media campaign, launched in 2013, was also recognized by the National Park Service at the Delaware Water Gap National Recreation Area when the campaign was presented the Beacon Award from the American Recreation Coalition last summer. The campaign continues to run, encouraging visitors to share their photos on Instagram using the hashtag. Weekly prizes are given out for the best photos. Visit PoconoMountains.com/takeonpocono for more information about monthly prizes.

Wayne County Builders registering for Quickbooks seminar
Wayne County Builders Association will be offering a QuickBooks Lunch Seminar QuickBooks Techniques: Analyzing Profitability on April 1 from 11:30 a.m. to 2 p.m. This lunch seminar will focus on best practices for categorizing and analyzing data to get a better financial picture of individual jobs and your overall business.
Ellen Wojtowicz, director of Finance & Business Development for Clemleddy Construction, will be the presenter.
Her topics include: track details with subaccounts, examine profit and overhead, implement QuickBooks items, analyze job profitability, categorize customers, jobs, vendors; assess results with QuickBooks classes; review budget versus actual job reports.
The seminar costs $20 per member, including lunch, and $35 for nonmembers. Reservations are due by March 18 at info@waynecountybuilders.com 570.226.4941 Payment required with reservation

Chamber booths available for business/sports/wellness expo
The Greater Pocono Chamber of Commerce has booths available for its March 28 business/sports/wellness expo at its new location at the Stroudsburg High School Gymnasium. Booths cost $450 for members and $600 for nonmembers. Second booths cost $250 for members and $400 for nonmembers. Call the chamber at 570-421-4433 or email mconway@greaterpoconochamber.com for details.

Storms named a department director at Belle Reve
Belle Reve Senior Living in Milford has named Danielle Storms of Matamoras the facility’s memory care director. Her responsibilities include overseeing the Daybreak Neighborhood, providing personalized activities for the residents, meeting with families, and providing quality care.
Storms brings 11 years of experience in health care delivery to Belle Reve. Prior to joining Belle Reve, Storms worked at Progressive Health of PA where she was a House Community Service Coordinator. While there, she worked on reaching personal goals for the clients, talking with families, taking clients out into the community for leisure and appointments as well as working hand-in-hand with some of the best brain injury specialists.
She is a Certified Dementia Practitioner from the International Council of Certified Dementia Practitioners and holds a certification as a nursing assistant.

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Toll Bros. data reflects national rebound in homebuilding

Revenue, contracts increase significantly from a year ago
Toll Brothers Inc., the nation’s leading builder of luxury homes and a major developer of the Poconos region over the years, announced favorable results for its first quarter ended Jan. 31 compared to a year ago at this time.
Toll Brothers’ first quarter net income was $81.3 million, or $0.44 per share, compared to net income of $45.6 million, or $0.25 per share, in the fiscal year 2014 first quarter. Pre-tax income was $124.0 million, compared to pre-tax income of $71.2 million in fiscal year 2014’s first quarter.
Revenues of $853.5 million and home building deliveries of 1,091 units rose 33 percent in dollars and 18 percent in units, compared to fiscal year 2014’s first quarter. The average price of homes delivered was $782,300, compared to $693,600 in fiscal year 2014’s first quarter. Net signed contracts of $873.2 million and 1,063 units rose 24 percent in dollars and 16 percent in units, compared to fiscal year 2014’s first quarter. The average price of net signed contracts was $821,500, compared to $766,100 in fiscal year 2014’s first quarter.
“Momentum continues to build as we begin the spring selling season,” said Toll Brothers CEO Douglas C. Yearley Jr. who said he is “optimistic about earnings growth” for fiscal year 2016 “In our first quarter, we achieved 24 percent growth in the dollar value of signed contracts. Since the start of the second quarter, the number of signed contracts is up 13 percent. We continue to benefit from our ongoing geographic diversification strategy. While we remain the dominant luxury builder in the suburban Washington, DC to Boston corridor, our growth in the West and South and in urban centers has expanded our brand into more locations and product lines.”
Robert I. Toll, executive chairman, said, “We are encouraged by the latest data from the Labor Department indicating strong job and wage
growth momentum and also the Census Bureau’s recent monthly reports showing solid growth in household formations, all of which are good for
housing demand.”
Toll Brothers Inc. was named earlier in February this week as the Most Admired Home Building Company in Fortune magazine’s survey of the World’s Most Admired Companies for 2015. The survey, which began with over 1,400 companies across more than 50 industries, asked over 4,000 executives, directors, and analysts to rate companies in their own industry on nine criteria.
In addition to receiving the top ranking overall, Toll Brothers ranked No. 1 in Quality of Management, Use of Corporate Assets, Long-Term Investment and People Management.
Toll Brothers also was named 2015 America’s Most Trusted Home Builder by Lifestory Research, an award which was based on a study of 43,200 new home shoppers in the nation’s top 27 housing markets, and was named 2014 Builder of the Year by Builder magazine.

Frantz to speak at Chamber Women in Business luncheon
Mary Frantz of Riley and Company will present “How to Motivate Your Employees” at the Greater Pocono Chamber of Commerce Women in Business luncheon at noon on March 10 at Peppe’s Bistro in East Stroudsburg. The luncheon seating costs $20 for chamber members and $40 for nonmembers. Reservations are required by calling the chamber office at 570-421-4433.

Chamber to host Monroe commissioners in business forum
The Greater Pocono Chamber of Commerce will hold its Report to Business with Monroe County Comissioners John Moyer, Charles Garris and Suzanne McCool on 8 to 10 a.m. on March 20 at Shawnee Inn and Golf Resort. Tickets for the breakfast buffet are $20 and can be purchased by contacting the chamber at 570-421-4433.

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Jack Frost National Golf Club ranked

Managed by Bill Casper Golf, it is rated No. 17 out of 2,500 courses by GolfAdvisor
Jack Frost National Golf Club, owned by Blue Ridge Real Estate Company and managed by Billy Casper Golf, recently was named a “Top 50 U.S. Golf Courses in 2014” by GolfAdvisor, the trusted home of more than 200,000 reviews and recommendations for golfers by golfers.
The course is ranked No. 17 of more than 2,500 eligible courses with 4.7 (of five) stars. GolfAdvisor user-based reviews measure overall courses design, conditioning, customer service and affordability.
“Our golfers have spoken and GolfAdvisor agrees: Jack Frost National is one of America’s best courses,” Jack Frost National Golf Club General Manager Keith DeVos said. “Our dedicated team works hard to present immaculate conditions and deliver memorable experiences day in, day out.”
Meandering through mountainous terrain encompassed by a thick oak forest and offering majestic vistas, Jack Frost National quickly became a favorite among locals and visitors upon opening in 2007. Named a “Best New Course” by Golfweek, the 18-hole, par-72, 7,256-yard, Terry LaGree design presents wide fairways, easily identifiable target areas, few uneven lies and no blind shots. Its bite for better players comes from several elevation changes, some severe.
In addition, GolfAdvisor ranked Jack Frost National among the “Top 25 Conditioned Golf Courses in the U.S. in 2014.” Golfers continue to rave about pristine conditions from tee to green, placing it No. 24 on the list of the highest rated courses in America.
A GolfAdvisor reviewer said, “I have the opportunity to play a lot of different golf courses and Jack Frost ranks in my top 5. EVERY single hole is amazing. This course’s layout and landscaping is one of the best in the Northeast for a newly made course … If you are in the Poconos region, this is a course you have to play!”
A renovated practice area features a two-tee short game area, putting green, chipping green with bunker and expansive, all-grass driving range.
More information: jackfrostnational.com, 570-443-2414.

BH&G-Wilkins awards top employees
Rossana Spina, executive secretary to Thomas R. Wilkins. got the Employee of the Year award when Better Homes and Gardens Real Estate Wilkins & Associates, NEPA Management Associates and Pennsylvania First Settlement Services hosted its 2014 Awards Brunch at Skytop Lodge and Resort last month.
The Wilkins organization headquartered at 404 Park Ave. in Stroudsburg has offices in Stroudsburg, Bushkill, Mount Pocono and Milford.
Spina, who has been with the company for almost 10 years, works in the corporate office and is the primary secretary to Thomas R. Wilkins, CEO and Christine A. Wilkins, general manager. Spina handles key responsibilities throughout the organization, including title company, management company, personal real estate holdings and partnerships and Better Homes and Gardens Real Estate Wilkins & Associates.
The award was presented by Thomas R. Wilkins, in photo.
The Top Team for the year was presented to The Carl Maurer Team, with $29.5 million in sales. The Carl Maurer Team consists of Carl Maurer, Associate Broker and Team Leader; Dennis Farrelly, Realtor; Caryn Centini, Buyer’s Agent; and Donna Sorrentino, Administrative Assistant. In 2013, the Carl Maurer team won numerous awards both statewide and nationally based on volume.
Jennifer-Lynn Amantea, Associate Broker of the Mount Pocono office, received the Top Salesperson of the Year award. Amantea sells homes throughout the greater Pocono region and in addition to that, Amantea sells high-end homes in the Lehigh Valley area as well. She also owns JPA Masonry, one of the largest and most well regarded masonry businesses in Northeast Pennsylvania.
Realtors awarded the Certificate of Achievement included Donna DiBernard (Bushkill office), Julio Bautista (Milford office) and Thomas Waslowski (Stroudsburg office).
Helping Hands award recipients included Nicole Murray (Bushkill office), Blanca Cordero (Stroudsburg office), Donna Casserly (Mount Pocono office), and Samantha Bonnett (Stroudsburg office). The Helping Hands award celebrates the successes of other that benefited through an employee’s unselfishness, concern and genuine assistance to a co-worker.
Rookie of the Year awards were given to Alex Camaerei, (Stroudsburg), Lisa Heaney (Milford) and Karen Sherrill (Mount Pocono). The company had hired more than 20 new Agents in 2014 and expected the sales force to grow to close to 90 Realtors by the end of 2015.

Cenci named ShopRite of Brodheadsville dietician
Rhianna Cenci, RD. has joined ShopRite of Brodheadsville as its new in-store dietitian.
“We are excited to add Rhianna Cenci to our team at the ShopRite of Brodheadsville, as part of our commitment to find new ways to better serve our customers and help them live healthier lives,” said store owner Chris Kinsley. “ShopRite is about families serving families. We are happy to add Rhianna as a valuable resource for our associates and customers, to provide expert advice and support for their nutrition and health needs.”
Cenci received her Bachelor of Science from Drexel University. She completed her dietetic internship at Sodexo Health Care Services.
As the new Retail Dietitian for the ShopRite of Brodheadsville, Cenci can guide customers on a range of issues, from learning how to shop and prepare healthy meals, to proper nutrition for specific health conditions and dietary needs. A schedule of upcoming activities can be found on ShopRite.com under Health Events.
As part of ShopRite’s Retail Dietitian team, Cenci is one of more than 90 Registered Dietitians who service ShopRite stores in New Jersey, New York, Pennsylvania, Connecticut, Delaware and Maryland. Together these dietitians offer nutrition advice, meal planning and diet modification for specific medical conditions.
All nutritional services are available to customers free of charge. To make an appointment, customers can call Cenci at 570-402-2746.

Chamber booths available for business/sports/wellness expo
The Greater Pocono Chamber of Commerce has booths available for its March 28 business/sports/wellness expo at its new location at the Stroudsburg High School Gymnasium. Booths cost $450 for members and $600 for nonmembers. Second booths cost $250 for members and $400 for nonmembers. Call the chamber at 570-421-4433 or email mconway@greaterpoconochamber.com for details.

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Small businesses get new administrator for 40 counties

ESU grad Kane named SBA eastern Pennsylvania
district’s deputy director

Michael T. Kane is appointed the newest deputy director for the U.S. Small Business Administration’s Eastern Pennsylvania District Office.
In this position, he will help manage delivery of SBA programs and services to small businesses throughout the eastern 40 counties of Pennsylvania.

Kane holds a Master of Management and Leadership in Public Administration degree from East Stroudsburg University, and a Bachelor of Science in business administration degree from Monmouth University.

SBA Eastern Pennsylvania Director Tony Leta said of Kane. “His experience and leadership will serve him well in his new role as he continues to be a great asset to our team and more importantly to our small business community.”
“I’m very excited to take on this greater challenge and I look forward to doing great things for small businesses all across eastern Pennsylvania,” Kane said. “Our district office has a strong history of accomplishment in support of the businesses we serve, and I look forward to continuing that tradition.”
Kane first joined SBA in 2007. Along with his role as deputy director, Kane also serves as the Small Business Development Center Project Officer, monitoring and reviewing the SBDC Network throughout Pennsylvania.
Previously, Kane served as SBA’s Harrisburg Branch Manager, covering south central Pennsylvania and as an economic development specialist covering the Lehigh Valley region. He has also served as program manager for the Emerging Leaders Initiative, an established training program for urban businesses in Philadelphia and throughout the nation.
Before joining SBA, Michael held positions as an analyst for the Department of Defense: Office of Program Analysis and Evaluation, as a sales representative for Alltel Telecommunications and as branch rental manager for Enterprise Rent-A-Car.
The Eastern Pennsylvania District Office carries out SBA’s mission to assist small businesses start, grow and succeed throughout the 40 counties of eastern Pennsylvania by helping them gain access to capital, counseling and government contracting opportunities. The district office provided technical assistance through its resource partner network and $426.4 million in SBA-backed loans made to small businesses in fiscal year 2014 by its lending partners.

John Sobrinski joins family’s Stroudsburg financial services
Sobrinski Financial Services of Stroudsburg has added John A. Sobrinski Jr. of Nazareth to it financial staff. Sobrinski brings four years of experience in the financial services industry and another five years in the advertising industry to his new position.
He recently earned his Series 6, Series 63, and his Pennsylvania Insurance licenses. He joins Sobrinski Financial Services as a financial representative and director of marketing programs. He will accentuate the company’s focus on client service.
Sobrinski joins his father, John A. Sobrinski Sr., a veteran of 30 years in the industry and both are seen in this photo. Sobrinski Financial Services is a fully Independent Financial Advisory Firm affiliated with Triad Advisors of Norcross, Georgia.

Booths available for chamber’s March 28 expo
The Greater Pocono Chamber of Commerce has booths available for its March 28 business/sports/wellness expo at its new location at the Stroudsburg High School Gymnasium. Booths cost $450 for members and $600 for nonmembers. Second booths cost $250 for members and $400 for nonmembers. Call the chamber at 570-421-4433 or email mconway@greaterpoconochamber.com for details.

Visitors Bureau posts 28 live cameras around Poconos
The Pocono Mountains Visitors Bureau now has 28 live cameras in the four-county region. The cameras are used by seven television stations to enhance weather segments in surrounding media markets of New York, Philadelphia, Allentown and Scranton. The newest cameras include a view from the grounds of Pocono Palace Resort, the biggest snowtubing park in the U.S. at Camelback Mountain and the first indoor camera at Great Wolf Lodge. The cameras can also be viewed in a new, redesigned format on the PMVB’s website.

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Crouhsore named president of PA Association of Realtors

First-ever Realtor appointed to state Housing Finance Agency board
Ron Croushore, owner and CEO of Berkshire Hathaway HomeServices The Preferred Realty in Pittsburgh, was installed as the 2015 president of the Pennsylvania Association of Realtors during a ceremony in Harrisburg on Thursday.
The Pennsylvania Association of Realtors is a trade/professional association that serves more than 30,000 members in the commonwealth.
“Consumers should ask Pennsylvania’s Realtors to learn more about the real estate market in their communities. Realtors are trusted resources in the home buying and selling process and they have the necessary expertise needed to help consumers realize the American dream of homeownership,” Croushore said.
Croushore has been active in the state association, chairing numerous committees, including the Strategic Planning Committee and the Realtor) Political Action Committee (RPAC). He has served as the state association’s treasurer and first vice president.
At the National Association of Realtors, he is a member of the board of directors and serves on several committees.
Croushore has served as president of the West Penn Multi-List, Inc., president of the Realtors Association of Metropolitan Pittsburgh (RAMP), and was named RAMP’s Realtor of the Year.
In 2014, Croushore led his company through a successful brand transition from Prudential Preferred Realty to Berkshire Hathaway HomeServices The Preferred Realty, one of southwestern Pennsylvania’s largest real estate companies.
His industry accomplishments were recognized by RISMedia in 2011 when Croushore became the first recipient of the Real Estate Leadership Award, an award given to a member of the national real estate community who pursues innovation and exercises resilience. That same year, his national real estate franchisor network of 65,000 members named him Broker of the Year.
Since 2011, Croushore has served as the first-ever Realtor to be appointed by the Pennsylvania Legislature, onto the Pennsylvania Housing Finance Agency (PHFA) Board of Directors.
In addition, Croushore spearheads his company’s fundraising efforts for the Make-A-Wish Foundation, raising more than $1.1 million for the organization. He is a graduate of Penn State and a lifetime Pittsburgh area resident, where he is an active member of the community.

Norwood Financial/Wayne Bank announces quarterly results
Norwood Financial Corp and its subsidiary Wayne Bank, announced earnings for the three months ended Dec. 31, 2014 of $1,541,000.
This represents a decrease of $640,000 from the $2,181,000 earned in the comparable period of 2013 due primarily to a $749,000 increase in foreclosed real estate costs. Earnings per share (fully diluted) were $.42 and $.60 for the three-month periods ended Dec. 31, 2014 and 2013, respectively.
“The past year was extremely challenging, as a continued low interest rate environment and the increased cost of maintaining and disposing of foreclosed properties placed stress on our earnings,” Wayne Bank President and CEO Lewis Critelli said. “Working with borrowers will remain a top priority as we make our way through this difficult economic environment, and we expect that the demands will continue into 2015. In spite of these challenges, we were able to accomplish many of our goals in 2014. Our cash dividend per share increased from $1.16 per share to $1.20 per share, We will remain diligent in controlling and minimizing credit-related costs brought on us by our ailing economy. We believe that we are well positioned to take advantage of the opportunities available to us, and we look forward to serving our growing customer base as the local economy in Northeast Pennsylvania rebounds from the extended economic downturn.”
Norwood Financial Corp., through its subsidiary Wayne Bank, operates 15 offices in Wayne, Pike, Monroe and Lackawanna Counties, Pennsylvania.

Pocono Chamber holds business card exchange
The Greater Pocono Chamber of Commerce will hold its next business card exchange 5:30 to 7:30 p.m. on Monday, Feb. 2 at Great Wolf Lodge in Scotrun. Members are free and nonmembers pay $30. Call 570-421-4433 for details.

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Marvin named head of consumer discount company

Sciota resident was longtime manager of Stroudsburg office
John H. Marvin of Sciota has been named President of Kressler, Wolff & Miller Consumer Discount Company, headquartered in Easton. Marvin joined the company in 1973 and has been manager of the Stroudsburg office since 1981.
He was named vice president in 1997.
A well known figure in local business circles, Marvin serves on the board of directors of the Pennsylvania Financial Services Association, is a past board member of the Pocono YMCA and recently retired after 38 years as a PIAA basketball official. Marvin is a past president of the Stroudsburg officials’ chapter. He is a 20-year member of the Order of the Elks.
Kressler, Wolff and Miller Consumer Discount Company has offices in Easton and Stroudsburg.

Leta named SBA administrator for Eastern PA
The U.S. Small Business Administration has appointed Antonio (Tony) Leta as Eastern Pennsylvania Director. In his new role, Leta will manage the delivery of SBA programs and services to small businesses throughout the eastern 40 counties of the commonwealth.
“I look forward to leading the outstanding SBA team in eastern Pennsylvania and working with our resource and lending partners to help small business owners,” Leta said. “Eastern Pennsylvania has an extensive support network for small businesses, and SBA is an important resource within this network. Entrepreneurs and small businesses are critical to our nation’s and Pennsylvania’s economic growth, and SBA provides numerous programs and services that champion small business success.”
Leta has a distinguished career with SBA. He joined SBA’s Senior Executive Service Candidate Development Program in April of 2009, attaining his SES certificate in September 2010. During his time with SBA he has held positions at headquarters and in field offices, including acting deputy district director for the Eastern Pennsylvania District Office and director in Delaware. Most recently, he served as deputy associate administrator for Capital Access at SBA headquarters in Washington, D.C.
Leta replaces previous District Director David Dickson, who retired in September 2014.
“I am pleased Tony is leading SBA’s field operations in eastern Pennsylvania and will carry on the tradition of strong support to small businesses. His leadership skills and management experience, when combined with the talented staff in the district office, will lead to great results for our small business community,” said Mid-Atlantic Regional Administrator Natalia Olson-Urtecho.
The Eastern Pennsylvania District Office carries out SBA’s mission to assist small business to start, grow and succeed throughout the 40 counties of eastern Pennsylvania. Helping small businesses gain access to capital, counseling and government contracting opportunities, the district office provided technical assistance through its resource partner network and $426.4 million in SBA-backed loans were made to small businesses in fiscal year 2014 by its lending partners.
Leta comes to SBA with an extensive background in marketing, sales, and general management in the private sector. Early in his career, he worked for seven years with Kraft/General Foods in Southern California in various capacities in marketing and sales. In 1991, he returned to the Northeast with George Weston Bak¬eries to run their $50 million Upstate New York division.
In 1996, he became vice president of Sales at Weston’s Philadelphia area corporate office, and in 2001 was promoted to Vice President/General Man¬ager responsible for their $750 million bread division (Stroehmann, Arnold, Friehofer brands) with 10 manu¬facturing facilities and over three thousand employ¬ees. After leaving Weston in 2006, he operated a con¬sulting business focusing on small to midsize manu¬facturing firms in the Northeast. He holds a bachelor’s in marketing from Syracuse University and an MBA from the University of Southern California.

Greater Pocono Chamber changes location, theme for expo
The Greater Pocono Chamber of Commerce will hold its annual expo under a different theme and a new location.
After being held for many years at East Stroudsburg University’s Koehler Fieldhouse as a two-day event, the expo will be held on one day — March 28 — from 10 a.m. to 6 p.m. at Stroudsburg High School Gymnasium.
And it will carry the multiple theme this year of Business/Sports and Wellness.
Greater Pocono Chamber of Commerce President and CEO Bob Phillips has said repeatedly that the declining attendance over the last couple of years means that the approach to the annual event that supports local businesses may need to be revised. He has been hoping that the gradual upswing in the business climate in the area may revive public interest.
Phillips said it also enhances the chamber’s mission the last five years of recognizing businesses that promote health for its employees with Healthy Workplace awards.
“We’re not only business but health and fitness. It’s a whole new endeavor for us,” Phillips said. “It seems everyone is into health and fitness these days. I think it’s a good match and a different location on a Saturday. We’re looking forward to this idea and offering more people in their area of expertise beyond just business. We’re getting a lot of good response back. It’s something new and just changing it up an little bit for upcoming years.”
It concentrates largely in the Monroe County businesses but others from surrounding Pike and Northampton counties as well as farther south to the Lehigh Valley also have been represented in the past.
Booth fees are $450 for chamber members, with a second booth costing $250. Nonmembers pay $600 for a booth, with the second one costing $400.
Nonprofit organizations again will be represented and their booths will cost $250.
For more information, contact the chamber from 9 a.m. to 4 p.m. weekdays at 570-421-4433.

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Tourism bureau’s ad campaign in full swing

Commercials airing from four of PMVB’s 10 partners
Pocono Mountain Visitor Bureau winter advertising campaign, began running in December within the metropolitan areas of New York City and Philadelphia, as well as along their major arteries and the New Jersey Transit system. The campaign features static billboards and interior rail cards and platform posters from the PMVB and 10 leading regional partners, including Blue Mountain Ski Area, Camelback Mountain, Cove Haven Entertainment Resort, Fernwood Resort, Great Wolf Lodge, The Inn at Pocono Manor, Kalahari Resorts and Conventions, Shawnee Mountain Ski Area, The PMVB Ski Committee and Woodloch Resort.
Commercials from four partners, Camelback Mountain, Cove Haven Entertainment Resort, Great Wolf Lodge and Kalahari Resorts and Conventions along with live Pocono Mountains Web Cam Feeds are airing on WCBS, WNBC, WPIX and WTXF through the winter. The Live Web Cameras are also available in a new, redesigned format on the PMVB’s website. The new layout allows visitors to see more clearly the locations of the cameras throughout the region.
The campaign is expected to reach and increase visitation to the four-county destination by capturing its energy and natural elements. The public can participate in the bureau’s social media engagement with Twitter (@PoconoTourism) and Facebook (facebook.com/poconotourism) by tweeting and posting photographs of the campaign and sharing their Pocono Mountains photos on Instagram with the hashtag #TakeONPocono.

Pike Chamber to install officers
The Pike County Chamber of Commerce will hold its annual Installation Dinner and General Membership Meeting 5:30 p.m. on Jan. 28 at the Waterwheel Cafe in Milford where it will induct new Directors and install the new slate of Officers for 2015.

Any person or business wishing to attend must call and make a reservation by Jan. 23 at 570-296-8700. The fee for dinner is $31 for Pike Chamber members and $41 for nonmembers and will begin at 5:30 p.m. there will be a cash bar and there is plenty of parking in the west lot near the bar entrance.
The mission of the Pike County Chamber is to accelerate business growth in Pike County by representing business in promoting economic development while preserving and enhancing the community’s quality of life, by providing value-added programs and benefits to promote membership and to help members achieve success and by building partnerships and coalitions for business to effectively work with community, government and educational organizations in shaping public policy.
For details about joining the Pike County Chamber of Commerce, call 570-296-8700, or visit pikechamber.com.

Price Chopper partnering with Aureus Health Services
Price Chopper Supermarkets, which includes a store in Middle Smithfield, is launching its new specialty pharmacy program, which expands pharmacy services in an effort to provide more convenient and personalized solutions for patients living with chronic and complex health conditions. This program is part of a partnership with Aureus Health Services, a specialty pharmacy and health management company based in Pittsburgh with locations in the tri-state area and Missouri
“This partnership between Price Chopper Supermarkets and Aureus Health Services is certain to be a success, given our combined commitment to providing patients with a more convenient and personalized option to treat their chronic and complex health conditions,” said Kathy Bryant, Price Chopper’s Vice President of Pharmacy. “Our patients will reap the benefits of having all of their medication needs managed locally by their neighborhood pharmacist, with whom they have a strong and trusting relationship.”
Price Chopper’s new program will provide patients with access to specialty medications, which can be complex to administer, have a high cost, and/or require special storage or handling, at their local community pharmacy.
Chronic diseases that are typically treated with specialty medications include rheumatoid arthritis, psoriatic arthritis, hepatitis, psoriasis, ulcerative colitis, HIV/AIDS, multiple sclerosis and Crohn’s disease.
Michael Nameth, CEO Aureus Health Services. said, “Price Chopper’s position in the market and local access is perfectly suited for a hands-on approach to specialty pharmacy and we are thrilled to support them with this mission.”
Specialty medications require strict adherence to a treatment plan aimed at successful outcomes, making Price Chopper’s specialty pharmacy services an integral component of a patient’s holistic health care plan. Additional services include providing educational resources, developing an individualized clinical care plan, coordinating insurance benefits, finding financial assistance to help patients afford their medications and ensuring continuous patient care throughout treatment.
In addition to the new specialty pharmacy program, Price Chopper pharmacies offer signature programs such as Diabetes AdvantEdge, immunizations, medication therapy management and medication discounts through the RxAdvantEdge Plan. For more information, visit pricechopper.com.

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Lehighton resident named VP for Educators First Financial

Duties focus on southern Poconos, Lehigh Valley
Educators First Financial of Pennsylvania, based in Royersford, has named Lehighton resident Dale McCandless, LUTCF, CLTC, vice president. McCandless spent the past 17 years with Keystone Financial Management, where he served as a marketing representative, registered principal and brokerage manager.
McCandless will work primarily with educators throughout the Lehigh Valley and southern Pocono region, while offering support to current EFFPA clients.
Educators First Financial is dedicated to helping bring focus to the individual financial strategies of public school employees in the state of Pennsylvania. Since 1993, their expertise has been in working with educators, with their thorough understanding of the Public School Employees’ Retirement System. For more information, visit effpa.com.

Railroad serving region reports 2014 record carloads
The Delaware-Lackawanna Railroad has just reported a record breaking annual carload report to the Pennsylvania Northeast Regional Railroad Authority for the calendar year 2014 of 8,048 revenue carloads being shipped or received by northeastern Pennsylvania industries. The increase is 14 percent over the 7,086 carloads reported in 2013.
A new monthly carload record was also set for the month of December 2014 when the DL handled 1,022 carloads, well beyond the 487 in December of 2013.
These increases are far in excess of the national average of approximately 5 percent that the large Class I railroads reported for their annual 2014 increase.
The DL is the Authority’s private designated federal common carrier rail operator of the Authority’s approximately 100 mile regional rail system in Monroe, Northampton, Wayne and Lackawanna Counties in northeastern Pennsylvania.
“This growth in carloadings by the DL point to not only improving economic conditions but also a well managed trend to increase rail freight carloadings which is one of the main indices of success in the railroad industry,” said Larry Malski, President of the PNRRA.
Most of the authority’s rail lines in northeastern Pennsylvania were being abandoned and liquidated by private rail carriers during the 1980s and early 1990s and the Rail Authority’s project was formulated to act as the safety net to protect these ail corridors from extinction.
The DL, which also employs 30 people in the four counties it operates in, serves more than 20 rail dependent industries in those counties which employ more than 1,250 employees in northeastern Pennsylvania.

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PMC strengthens radiation oncology services

Partners with Lehigh Valley Health Network
Pocono Medical Center announced it is entering into a new agreement with Lehigh Valley Health Network to provide medical director and professional services for Radiation Oncology at the Dale and Frances Hughes Cancer Center. Patients will be cared for by the physicians who provide radiation oncology services at the LVHN cancer centers in Allentown and Bethlehem.
The new affiliation follows the decision by Michael Greenberg, MD, who has been medical director at the cancer center since 1988, to step down, effective Feb. 28.
LVHN’s physicians are experienced in all aspects of radiation therapy, have a history of receiving strong patient satisfaction scores and quality outcomes. Their leadership has produced consistent quality and innovation at LVHN and will help Pocono Medical Center’s radiation oncology program continue expanding its services.
Jeff Snyder, Pocono Medical Center president and CEO, said, “We are excited about this new affiliation with the highly-respected Lehigh Valley Health Network, which will continue to serve area residents with world-class cancer care.”
Greenberg, said, “After 26 years of helping to build what has become a world-class cancer center, it is time to move on to a new challenge. We have accomplished much in these two-and-a half decades, and I am proud of having played a part in developing this important service to the community.”
LVHN will begin providing services on March 1, and will work closely with Greenberg and the PMC oncology team to provide a seamless transition of care.

Becker to speak about changing your business technology
James Becker of Access Office Technologies will give a presentation at the month Greater Pocono Chamber of Commerce Women in Business luncheon titled “Who Moved My Cheese?: Adapting to Change in Your Business” at noon on Tuesday, Jan. 13 at Peppe’s Bistro in East Stroudsburg.
The cost is $20 for chamber members and $40 for nonmembers. Call the chamber at 570-421-4433 for details.

Chamber hails lawmakers at luncheon
State Senator Mario Scavello and state Reps. Rosemary Brown, David Parker and Jack Rader will talk with greater Pocono Chamber of Commerce members and answer questions afterward at a noontime luncheon on Friday, Jan. 16, at the Terraview at Stroudsmoor Country Inn in Stroudsburg. Seating is limited and costs $20 per person. For reservations, call 570-421-4433 or email pmetzgar@greaterpoconochamber.com or mconway@greaterpoconochamber.com.

Malski appointed to rail post
The Chairman of the Surface Transportation Board has appointed Larry C. Malski of Clark Summit as a member of the STB’s Railroad-Shipper Transportation Advisory Council in Washington, D.C., for a three-year term that began on Jan. 1. The STB is the federal organization that is charged with regulatory oversight of all forms of land transportation including rail, truck, bus and other forms of land transportation.
Malski currently serves as president of the Pennsylvania Northeast Regional Railroad Authority which is the regional rail authority serving four counties in northeastern Pennsylvania, including Monroe and Lackawanna counties.

Yuengling celebrates banner first year
Celebrating one year since its return to the market, Yuengling’s Ice Cream is primed for continued growth in 2015 where it has grown from an initial limited distribution in central Pennsylvania and several other states to a significant brand position with major retailers in a large number of states.
“This took off incredibly fast and all is going according to plan,” said David Yuengling, president of Yuengling’s Ice Cream. “Demand initially grew so quickly that stores were selling out faster than they could order it. We’re experiencing continued exponential growth with a variety of retailers in all markets, and have several new items hitting the shelves in March, which we are sure will become favorites.”
In addition to its launch and production of 10 all-natural premium ice cream flavors, it continued growth with the introduction of two seasonal flavors — Spiced Pumpkin Roll and Peppermint Crunch.

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Demarest named PMAR Realtor of Year

Member of Wilkins organization since 2003
Carol Demarest, Realtor with Better Homes and Gardens Real Estate Wilkins & Associates was named Realtor of the Year as the Pocono Mountains Association of Realtors annual installation of Officers dinner at Skytop Lodge.
Demarest has been with the Wilkins organization since the beginning of her career in May of 2003. Since Demarest joined the company, not only has she been the recipient of the Helping Hands award, she has consistently been a member of the Million Dollar Club and Top Ten in Sales.
Said Christine A. Wilkins, General Manager, “Carol’s commitment to the community outweighs any of the awards that she has won as a Realtor with the company. Her commitment to her business and making sure that customers and clients are taken care of is just a part of her generosity. Carol gives back to the community in so many different ways including helping in food pantries, civic and church groups, and the sharing of her services with the hundreds of customers and clients she’s worked with over the past 11 years.”
“Carol is a member of the PMAR Social/Planning Committee, was a participant when the PMAR Realtors travelled to Harrisburg in support of Act 76 and the respect she has of her peers has not gone unnoticed.” said Nicole Murray, Realtor with Better Homes and Gardens Real Estate Wilkins & Associates and President of PMAR.
Murray is seen here presenting the award to Demarest.
Both Murray and Demarest are Salespersons in the BHG Bushkill office on Route 209.
The award is given at the Annual Installation of Officers each year.
The soft-spoken Demarest didn’t know that her co-workers had submitted her name for consideration. However, Demarest graciously accepted the award from Murray and Beverly A. Hay, Account Executive with the PMAR. Demarest will continue her participation in the various committees while working as a Realtor in the Bushkill office.

Camerei named scholarship winner for BH&G/Wilkins
Alex Camaerei, Realtor with Better Homes and Gardens Real Estate Wilkins & Associates, was awarded the 2014 scholarship at the annual Officers Installation Dinner held on Dec. 6 at Skytop Lodge. The recipient of this award was chosen by the Pocono Mountains Association of Realtors Board of Directors.
Camaerei was nominated for the Scholarship award by his co-workers and the Management at Better Homes and Gardens Real Estate Wilkins & Associates. The scholastic Scholarship consists of an education course that is approved by the Pennsylvania Real Estate Commission and is allowed as credit towards a Pennsylvania Broker’s License.
Camaerei is a 2013 graduate of the Pocono Real Estate Academy and in December of 2013 passed the required exam. Camaerei started his real estate career with Better Homes and Gardens Real Estate Wilkins & Associates in February of 2014. Since he started in real estate, Camaerei has closed10 real estate sales and 8 rentals.
Last year’s recipient of the Scholarship award was Matthew Jacobson a Realtor with the Wilkins organization working from the Bushkill office.

Russell joins Hamlin Family Health Center
The Hamlin Family Health Center, part of Wayne Memorial Community Health Centers welcomes Board Certified Family Physician Hortense Russell, DO to its staff. Russell will be one of three providers offering primary care by appointment and walk-in care for urgent needs at the facility located at 543 Easton Turnpike.
“After meeting the medical team at WMCHC it was clear that we have the common goal of working together as a team to provide the best patient care,” said Russell regarding her decision to continue her career with WMCHC.
Russell received her degree in osteopathic medicine from the University of Medicine and Dentistry of New Jersey. She is also a graduate of Queens College City University of New York. Dr. Russell was most recently employed by the Rowan University School of Medicine where she acted as a primary care physician. Her additional roles at the University included assistant professor and college physician.

Riger Marketing names newest trustee
Laurie Van Kuren of Riger Marketing with an office in Stroudsburg has been appointed to the UHS Foundation Board of Trustees. She will help design and achieve the fundraising goals of The Foundation. Its mission is to support innovation, service and quality at UHS by educating the community, attracting donors and managing gifts wisely.
Locally owned and governed by an all-volunteer Board of Directors made up of members of the community, the UHS Foundation strives to provide the best care possible for all patients.
Van Kuren, a resident of Binghamton, N.Y., is the Manager of Media and Account Services at Riger Marketing.
Riger is a multi-service marketing communications agency encompassing advertising, marketing, public relations, research, media services, graphics, sales promotion, special events, digital communications, video and print production, direct mail, multimedia presentations, social media and many other specializations. It serves a variety of business-to-business, financial, health care and consumer-oriented accounts. Riger is a member of the American Association of Advertising Agencies.

Norwood/Wayne Bank declares quarterly dividend
Norwood Financial Corp (and its subsidiary Wayne Bank declared a $.30 per share quarterly dividend payable Feb. 2, 2015 to shareholders of record as of Jan. 15, 2015. The $.30 per share is consistent with the cash dividend declared in the prior quarter, and represents a dividend yield of 4.11 percent annually based on the closing price of Norwood stock on Nov. 30. During 2014, total cash dividends declared were $1.20 per share which represents a 3.4 percent increase over the $1.16 declared in 2013.


Beam named accounting manager at NEPA Associates
NEPA Management Associates Inc. at 404 Park Ave.  in Stroudsburg has hired Linda Beam as Accounting Manager. NEPA Management Associates  Inc. handles the dues collection for homeowner Associations, condo complexes and townhome communities throughout the greater Pocono, Lackawanna, Carbon and Luzerne county areas.
NEPA also provides bookkeeping services for a variety of other businesses including Pennsylvania First Settlement Services, Penn Vista Associates, Mountain Vista Partners and other real estate partnerships affiliated with the Wilkins organization.
Earlier in 2014, Wilkins & Associates—PROPERTY MANAGEMENT was purchased and merged into NEPA Management.

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