The Best Ways to Promote and Grow Your Local Business

Unlike huge corporations, local business doesn’t have the luxury of a massive marketing budget. Instead, you’re constantly seeking new ways to promote your business without spending a fortune doing it. 

The advantage you have over big companies that operate country or worldwide is that your business functions in a local, relatively small geographical area. This is where the focus of all your marketing activities should be as it helps you build enough business for expansion into other areas to become a possibility.

Here are some innovative ideas for local business marketing.

Customer referral programs

Consumers are more likely to support a business when someone they know or trust has referred them. More than 80% say that someone close to them plays an active role in their purchasing decisions.

Incentivize your customer referral program by offering the existing customer a reward each time they refer customers, such as a voucher to use the next time they buy goods or services from you. Offer the new client a first-time customer discount to persuade them to try your business.

Online marketing

Given how much business is conducted online these days, you cannot afford to miss out on the potential transactions your online presence could generate. One of the primary aims is to get your company’s name at the top of the results list for an online search. 

This requires you to use social media and online business listing services and your business website. To make the most of these efforts, you need to use local SEO keywords and utilize the best link building services. SEO for Growth helps users decide which professional services to use to make the most of online marketing opportunities.You can do a lot of this legwork yourself, but it takes time and training to make the most of it. Kansas City SEO experts recommend using an agency that can track and find the right keywords and give you expert link-building advice. By implementing these in your social media posts, business listings, and in the content on your webpage, you’ll see your search ranking climb nearer to the top.

Customer loyalty rewards

Over 80% of consumers are more likely to utilize your services if you have a loyalty rewards program. People like the idea of getting something for free in exchange for supporting your business. The rewards don’t need to be extravagant and cut into your bottom line if you think creatively. However, most people associate customer loyalty with a monetary value, whether it takes the form of a voucher, discount, or freebie.

Use a card that you punch or put stickers on as a simple approach to initiating a customer loyalty rewards program. For example, after a certain number of appointments, a hairdresser might offer a complimentary treatment. Alternatively, consider offering a discount on future purchases once the client has spent more than a set amount at your business.

Create public visibility

Community members place great emphasis on corporate and social responsibility programs and companies that endorse sustainability in their work approach. Whether it’s sponsoring a local Little League baseball team or organizing a local cleanup, this will raise your business profile in the community.

To make the most of your efforts, you need publicity from local media, such as newspapers, radio, and television stations. One of the best outcomes you should strive for is online coverage from local outlets, as this adds to your online presence as well. When individuals, companies, and media outlets are posting about your company, they can create backlinks to your website, which improves your online search ranking even further.

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Four Ways to Raise Smart Kids

The complex world we live in today means that our children have to grow up and become wise to its ways at a much younger age than we did. However, this is the reality you need to face if you want to raise your child to be mature, responsible, and able to take care of themselves.

While you might have been responsible for cooking, cleaning, and other chores as a kid, you didn’t need to worry about whether your ‘friends’ on social media were pedophiles wanting to groom you. The dangers of the modern world make most of us want to become helicopter parents when that is the last thing we should do.

Emphasize the value of hard work

Children have different capabilities, and they achieve at different levels. You should never lavish all your praise on the child that gets the highest marks. Instead, you should be commending the child who worked valiantly to achieve the results they did, even if they’re not the best in the class. 

Accept that your children are not necessarily going to meet the conventional definition of ‘smart’, as in academically gifted. This does not, however, mean that you don’t expect them to deliver their best effort every time.

Gifted kids often rest on their laurels because they achieve results without putting in too much effort. Your child should know from an early age that coasting isn’t good enough. Working hard and not giving up when the going gets tough are vital soft skills that your child will need when they grow up, go to college, and enter the workforce.

Limit screen time

While there is a lot that can be learned from a screen, it is no substitute for real-life experiences. By installing a spy phone app on your child’s devices, you can make sure they adhere to your screen time rules. Set limits for how long your children should be accessing devices and monitor what they do to make sure that it is of educational and social benefit.

Watching a screen requires the eyes to move up and down to absorb the image. Reading makes the eyes move from left to right as they track the text on a line.

Children who spend too much time in front of a screen may find the adjustment in eye span requirements difficult, thereby inhibiting their reading skills. Additionally, screens leave little to the imagination, where books and games outdoors stimulate it.

Assign chores

There’s no sense in having a child who understands college-level geometry at age 12 if they cannot make their bed in the morning. Life is about a balance between knowledge and skills. While academics are important, they cannot be the entire focus of your child’s development.

Children should be doing age-appropriate chores from the time they are very young. Don’t bribe them into doing chores by paying them. Children need to understand that some tasks just need to be done without the expectation of a reward when they’re finished.

Explore your parenting style

Authoritarian parents might have model children when they’re young, but they often become highly rebellious when entering their teens. Permissive parents have kids who are challenging to manage from the beginning right into adulthood.

The key is finding the balance. There is a time for autocratic leadership as a parent, but there is also a place for a democratic approach. Be authoritative, not authoritarian, and be permitting, not permissive. 

By using this approach, you can set loving boundaries your children will respect. They will also learn how to process emotions healthily and interact with others on a social level in a meaningful manner.

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Some Tax Basics for Small Business Owners

One of the issues you have to deal with when running a small business is to understand and fulfill your tax responsibilities. Filing and paying business taxes is more complex than filing and paying personal tax. The process is often a little intimidating to small business owners. 

Types of business taxes

Business taxes generally include federal, state and local taxes with the largest part of your tax burden being to pay federal taxes to the IRS. These federal taxes consist of six different types: income tax, self-employment tax, employment tax, excise tax, sales tax and property tax. 

All businesses have to file an income tax return. Self-employment taxes are social security and Medicare taxes. If you have employees, you have to pay employment taxes, which include federal unemployment taxes, federal income tax withholdings and Social Security and Medicare taxes. 

Income tax relates to business structure

What types of tax you pay, how much you pay, when you have to pay and how you pay all relate to the legal structure of your business (Sole Proprietorship, Partnership, C-Corporation, S-Corporation, or a Limited Liability Company (LLC). 

C corporations pay income tax at the corporate rate but all the other entities are taxed at the individual rate. For example, sole proprietors report business income and losses on their personal tax returns and business profits are taxed at their personal income tax rate. 

No matter what type of business entity you have, you will be required to pay quarterly estimated taxes if you expect to owe income taxes of $1,000 or more. Corporations only have to pay quarterly estimated taxes if they expect to owe $500 or more. 

If you are unable to pay your quarterly estimated taxes, you can be hit with interest and penalties. Fortress Tax Relief’s tax resolution experts will be able to help you find a business tax relief solution if you’re unable to pay on time.

Paying quarterly estimated taxes means you have four deadlines but it also means that when your yearly tax deadline comes around, you will already have paid three-quarters of the tax you owe for the year. 

Before you file

When you have finished filling in a return, you should always check and make sure you haven’t missed anything. Secondly, you need to keep an eye on the due date as you need to make sure to submit on time. 

It is worth taking time to find out what business expenses you’re entitled to deduct from your taxable income. For example, if you can prove that a vehicle is used for business purposes, you can deduct the operational costs. If you don’t deduct what you’re entitled to, you can end up paying more tax than you should. 

Business income tax filing methods

If you are filing a business tax return, you can e-file using one of the options available from the IRS. Your option will depend on the type of business tax return you’re filing.

Your tax preparer can e-file for you or you can use business tax return software to prepare and submit your return. 

How to pay business taxes 

By enrolling in the Electronic Federal Tax Payment System (EFTPS), you are able to pay all your federal tax payments online. You can make an Electronic Funds Transfer (EFT) through your tax preparer or by using tax preparation software. 

The process of filing and paying taxes is possible for you to navigate on your own as a small business owner. However, many small business owners would rather rely on someone’s knowledge to do their taxes so they can spend their time on more profitable activities like growing their businesses. 

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5 Ways to Maximize Your Air Conditioner’s Efficiency

It’s a mistake to think that the only way to get more efficiency from your current air conditioner is to replace it. Before you think about replacing the system, there are many ways to improve its efficiency. 

One of the most important ways to improve efficiency is to make sure that you maintain it regularly. Here are some ways to ensure maximum efficiency without having to spend too much. 

1. Take good care of your air conditioner

The most important way to maximize the efficiency of your air conditioner has to be keeping up with maintenance. Experienced technicians from 5 Star Repair Services can conduct any AC repair Houston and make sure your system is operating at expected efficiency levels. 

All 5 Star techs use professional digital HVAC testing tools. They can detect any issues and repair them before they turn into major problems. A regular service helps extend the life of your air conditioner and ensures it stays in good condition for as long as possible. 

2. Regularly replace the filer

Your HVAC filter needs replacing regularly. All the air that passes through the system has to pass through the filter and dirty, clogged filters can make your system inefficient. When filters are clogged, the motor has to work harder, which can cause it to overheat. 

A general rule of thumb is that you should replace the filter every 30 to 90 days. Check every month and make replacements when necessary. If you forget to replace the filter, the system not only has to work much harder but air quality is compromised and energy efficiency is reduced. 

3. Maximize airflow around your air condenser

Any plants, bushes and tall branches need to be kept trimmed and away from the air condenser or they will obstruct airflow. Make sure there is a good distance of clear space around it for optimum airflow. 

You need to make sure that the condenser is free of debris like twigs, leaves etc. and you will find that efficiency improves. If you have a dog, consider blocking off the unit with some kind of barrier as dog urine is very acidic and can eat away at it. 

Shading your air condenser can also help to save energy and improve performance. When planning how to shade it, remember to leave about 24 inches all the way around to give it enough room to breathe. 

4. Keep vents and registers open and clear

You may want to hide vents in your home because they are unattractive but if the vents are blocked, your air conditioner will have to work much harder. It is also easy for vents to become blocked inadvertently by toys, curtains or other objects. 

When vents are blocked, either on purpose or inadvertently, system breakdowns can occur or duct leaks can develop due to the increased pressure on the system. Go around your home and make sure that all the vents and registers are clear for more efficiency. 

5. Install an attic fan

Certain modifications to your home can also boost the efficiency of your air conditioning system. Warm air from the attic tends to seep through to the interior of the home. When this happens, the air conditioner unit has to work harder and longer to cool that warm air. An attic fan will help to solve the problem. 

Consider installing a solar-powered attic fan for even more energy savings. Energy-efficient windows, reflective roof materials and dark window treatments are other ways to maximize the effects of your air-conditioner. 

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Should I Raise More Capital or Put My Business Up for Sale?

Entrepreneurs face a point in time when they need to decide between whether to put a business up for sale or raise more capital and build it further. They have to weigh up the benefits of selling against the chance of perhaps gaining more value in the future. 

The decision is often difficult and here are some questions that may give business owners facing such a decision more clarity. 

When is the right time to sell?

If the market is going sideways or your business growth has slowed down, your business is likely to be worth less. You don’t want to wait until your business becomes irrelevant or starts to lose its competitive edge before thinking of selling. Buyers usually give more value to a growing company so it is obviously best to sell while your business is flourishing. 

The sale process can take months and to analyze a business, many different aspects, such as cash flow, sales, assets and liquidity, need to be taken into account. Without a business assessment, it is impossible to set a realistic price. 

Peterson Acquisitions will help you to value your business so you can set a price that’s not so high you put off potential buyers or so low that buyers wonder what’s wrong with your business. 

Will business growth outweigh the cost of raising capital?

Perhaps you’re considering expanding your successful local business to a regional scale. You will need cash to hire more people, open up new locations, and advertise in the new markets. In the case of any new opportunities for growth, it is extremely important to do your due diligence before going ahead and raising capital. 

National business brokers like Peterson Acquisitions can do a business assessment for you so you have more understanding about whether you should sell or go ahead with raising capital. Getting an external, independent opinion can provide a lot of value. 

You need to establish whether the potential growth in cash flow will outweigh the cost of raising the capital. You have to consider what the downside would be for your business if your growth attempts fail. If raising more capital will give you the resources to grow your company and not jeopardize its stability, it may be worth the cost. 

Most businesses operate at a loss for the first couple of years. Ideally, initial capital should cover this period but you may run out before you start making a profit. 

A bridge loan may give you enough money to keep operating until your business becomes profitable. However, before taking out such a loan, you need to examine whether your business is feasible, know why you’re not profitable yet and what it will take to succeed. Otherwise, raising more capital will just put your business into a deeper hole. 

When interest rates are low and venture capital funds are investing heavily, it would be a good time to raise more cash if you’re sure this is what you need to do. 

Following an investment, the pressure is on to continue to build and the bar is raised to achieve a higher enterprise valuation. Even if your business has great potential for future growth and you get funding, you need to know you have the stamina to continue on the path of growth. 

The above questions about selling or raising capital provide a way for you to reflect on your own business and determine the path that best fits your overall goals and current business status. 

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The Best Way to Stay in Touch with Your Partner During A Trip

Regardless of the length of your trip, you must maintain communication with your lover or partner or spouse in some way or form, wherever they are. It’s easy to forget and catch up when one is back home, but as many relationships have seen, that is often the start of irreparable damage to your relationship. 

Communication does not have to be difficult even with time zone issues, bad network and tech-wary partners. All one needs is a strategy. If you are traveling right now, catch up with your partner using the effective methods below. 

Set a time for texting each other

The trouble with traveling, whether abroad or across America, is that finding time for catching up with your partner can be difficult. Different time zones throw people into different lives altogether, making phone calls and texts feel or get answered in awkward intervals.

To solve this problem, you have to set a special time for catching up with your partner, regardless of where you are in the world. It’s best to choose texting as a means of communication because it can be answered anywhere and anytime. Choose a time that favors both you and your partner, so there’s less room for excuses like ‘I was asleep or busy to answer the text.’

If you are worried that your partner will get to no good while you’re away, or that they will not pick up your calls or answer your texts, calm your mind by installing the Phone Tracker app on their phones. 

The Phone Tracker app helps you monitor where he/she goes and what apps he/she uses with minute-to-minute precision. It is a legal app that is already used for other location purposes with great success.

Use video calls on social media or messengers

Many lovers cannot go days without seeing their partners and feel comfortable. It’s a natural reaction whose best solution, in case one of the partners is traveling, is to use video calls for communication. 

Video calls come with numerous advantages, the best being that you get to see your partner’s face as you talk to them. Every micro facial expression is important and powerful at curing loneliness. 

Video calls are also great for seeing your partner’s house, the kids and any other things you might be missing about home. There are numerous video calling apps to choose from but start with social media platforms – Instagram, WhatsApp, Facebook and more, for a personal touch. 

Shoot an email

The power of email as a communication tool is such that it is used so globally in both professional and personal settings that you can expect to use it from anywhere around the world. 

When everything fails, such as when you find yourself traveling in a country that doesn’t allow full access to social media or has a bad network for phone calls, emails are the next best thing. If you are a privacy hound, email is also better than social media and it allows just as much sharing of photos and videos.

Make regular phone calls where possible

Phone calls are the ultimate mode of communication with your partner when you travel because it’s the easiest to use. You get to hear their voice and detect their current mood or feeling, sometimes even the activity they are undertaking. 

The trick is to agree on particular hours for phone calls and to be understanding when they do not pick up whenever you call. Regular phone calls between lovers are not a bad idea as they help the heart grow fonder until you meet again. 

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6 Businesses Sectors that Benefit from Local SEO

SEO (Search Engine Optimization) revolutionized how the internet works. It is a practice that identifies keywords that search engines recognize, helping to move your content up in the search results ranking if you use them.

Since everyone now utilizes SEO, doing so on a national or global level is cutthroat and expensive. Besides, most small businesses should be focused on increasing their exposure to potential customers living nearby.

Start by signing up with sites to create a business listing, completing the profile using relevant keywords that include your location. Then make sure your website is functional and efficient, and that you get rave reviews from customers.

While all businesses stand to gain from local SEO, here are six that it seems to revolutionize:

Bars and restaurants

The hospitality industry was one of the fastest-growing prior to the coronavirus pandemic. With businesses reopening, bars and restaurants need to regrow their customer bases. Local SEO is the ideal way to do this, as most search engines prompt the user to accept a search that includes the phrase ‘near me’. Surveys indicate that most people will read online reviews before trying out a new restaurant or bar.

Repairs and maintenance

When something goes wrong in their home, like a damaged roof, people want help immediately. The best way to get it is to work with a local business. Experts at seoforgrowth.com recommend that companies get help with roofer SEO keywords as they will help the business gain prominence. 

The Kansas City roofers at rainscaperoofing.com say that this practice gives them the edge over the competition. Other businesses that have benefited from this practice include plumbers and electricians.

Pet services

Whether it’s a vet, pet shop, or grooming service they’re looking for, people tend to look for businesses close to home when it comes to their pets. When determining SEO keywords, think about words locals would use in a search. 

For example, in some countries, a pet groomer is referred to as a doggie parlor. Use the local area’s lexicon to guide you in addition to SEO keywords recommended by a professional. Pet owners tend to be picky, so having top-class reviews will make your business a more attractive prospect.

Legal services

Most people only seek legal services when a situation arises, and they need advice. At the time, they are interested in getting the problem solved, and doing so locally is convenient and expeditious. 

When setting up a webpage and generating content, keywords should include the location and specialty. People are more likely to search ‘divorce lawyer’ or ‘criminal lawyer’ than just ‘lawyer’, as they want an expert who will understand and deal with their situation.

Medical professionals

Logic dictates that patients who are ill will want to see a doctor or go to a medical facility that is close to where they live. They are more than likely to include the name of the area in their search for a medical professional. 

Aside from ranking high in the search due to location and reviews, a top-quality website filled with relevant content containing well-researched SEO keywords will generate more traffic into the practice.

Real estate agents

The reasons for real estate agents using local SEO speak for themselves. They work in geographical areas, and people searching for a property will always include the town or city name as part of the search command. 

It makes their search more relevant to their needs. Even people from out of town tend to prefer to deal with a local real estate agent if they’re looking to acquire property in the area.

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5 Ideas to Make a Small Garden Look Larger

When you have a small garden, you can do a great deal to make it seem larger. Small gardens can have tons of aesthetic appeal and with a couple of changes, you can have the garden of your dreams. Simply add a few creative elements, such as stylish garden lighting or a fountain and they will have maximum impact in a small space. 

1. Think big

It may seem counter-intuitive to think big when you have a small space but small plants, small pots and other small elements tend to make your garden feel busier – and therefore smaller. It is important to think big, especially when space is tight. 

For instance, one large outdoor water feature may add design aesthetic and luxury as well as amplify your outdoor space by adding structure. Soothing Company has many large outdoor water features to choose from that can create a space for family and friends to gather around and add a touch of class to a small garden. 

2. Use visual tricks

If you think a large expanse of paving will create an illusion of space, it will often rather emphasize its smallness. You can create a sense of mystery by concealing certain parts of your garden. If you can’t see the whole garden at one glance, it can easily double or triple in size in the mind. 

Dividing your garden into a series of rooms and using wooden trellises or planting to hide what’s on the other side creates a sense of anticipation and curiosity about what’s on the other side. Mirrors that reflect plants can make your small garden seem much bigger as they fool people into thinking there’s another part of the garden. 

3. Think tall

Using the vertical plane for planting allows you to make the most of your space in a small garden. Use trellises on fences to grow climbers. Plant tall, narrow trees on boundaries and attach window boxes of trailing plants to house walls. Hanging baskets also add interest at eye level. 

Vertical gardens are increasingly being used to offer more space for growing. You can simply attach pots to a wall or opt for various systems that include planting pockets. The plants you use should be long-living and light with shallow roots as they will have restricted root space. Edibles such as herbs, salad leaves, tomatoes and strawberries all grow well vertically in a sunny spot.

4. Play with color

You may think that with a small garden you should avoid bold colors. In fact, some strong colors can add personality and depth to a small garden. 

Use color to your advantage by adding warm colors like red, orange or yellow to draw the eye and cool colors like blue, green or purple at the outer edges of the garden as they recede and appear to blend in with the landscape. Try not to use red, yellow or orange near the fence, as they can make it seem nearer. 

5. Furnish to scale

The furniture you use in a small garden is all about scale. You don’t want it to be so bulky that it completely dominates the space. Go for simple furniture with sleek lines. Wicker furniture is light and allows air and light to travel around it and through it. Benches are classy and neat as you can simply place them against walls. 

Don’t let the limited space prevent you from enjoying some alfresco meals. There are compact dining solutions available, such as half-sized tables and a small dining set can slot neatly against a wall. 

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How Stay-at-Home Parents Can Make Extra Cash

If you are a stay at home parent in the United States today, the chances are that you need extra cash to get by or a new time job entirely. Millions of people have been unemployed by the epidemic and many won’t be getting their jobs back soon. 

For stay at home parents with children to mind, this poses a problem of cash flow that cannot be ignored. One solution is to get self-employed from within the home to earn extra money. Below, we explore a few business ideas that you can consider.

Resell sanitary products such as sanitizer and masks

The best entrepreneurs make hay out of unusual circumstances. The current scarcity situation caused by the pandemic is one such kind of unusual circumstances. Toilet paper, hand sanitizer and face masks are some of the utilities that are becoming scarce in some neighborhoods. 

You can buy these materials and resell them for a slight profit. You can operate a dropshipping enterprise within your home, which involves buying and selling items without storing inventory from your own home.

Empire Promotional Products has a series of products you can resell with ease, including face masks, hand sanitizer, pens, mugs and other home items. Its online shop also carries millions of other items you can dropship from within your home at no extra cost.

Crafting and DYI-ing for marketplaces like Etsy and eBay

Not many people have special skillsets that are involved in crafting and the creation of materials and items. If you are one of the lucky few, make use of platforms like Etsy and eBay to create and sell your creations from home. 

Whether it’s artwork or stylish crocheted masks, these platforms are designed for creators like you, and they have a ready audience waiting to buy your work.

Rent out your driveway for parking space

One other simple way for stay at home parents to make an extra buck is to rent out their driveways for parking. This is an easy gig, especially since you may not be using the driveway as much yourselves. 

Use platforms like Just Park or Your Parking Space to find willing renters in your immediate neighborhood. Of course, this gig is restricted to people with homes and driveways. It may not work for you if you live in an apartment building in the middle of a busy city.

Become a delivery person 

Now more than ever, the delivery business is particularly lucrative service-based self-employment. As movement and travel are restricted because of the virus, there is a major need for delivery of shopping, groceries and other essentials. 

It is a cheap business to start; all you need to start are a cheap transport option (bike) and your cell. You can also work at your own chosen hours, allowing you to take turns parenting with your spouse or partner. 

Nevertheless, you need to ascertain first whether there is a need for delivery services in your immediate neighborhood that isn’t being covered. There are existing delivery companies in almost every city, but you can still carve out a niche delivery category of your own and start your own platform or network. 

Podcasting

If you have ever considered podcasting, now is the time to start. Podcasting is hot right now and very easy to get into. You don’t need a lot to start, and yet with luck and hard work, you can build a very profitable channel once you monetize. 

With a starting budget of less than $5000, mid-level podcasters can bring in more than $20,000 a year or more with hard work and preparation. Higher level podcasters can rake in millions of dollars. Podcasting is great because you do it on your terms and talk about what you want on your schedule. 

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Home Care or a Nursing Home? Choosing the Best Option

As seniors enjoy their golden years, they might start having difficulty when it comes to keeping up with the tasks they need to do as part of their daily lives. This might be the result of illness or growing frailty.

While family members will want to step in and help, there’s only so much they can do. When the need is great enough, their elderly relative may need outside assistance.  

In-home care allows the person to stay in their home while someone comes in and assists them. A nursing home means a move to a facility where they have 24/7 care and medical assistance at their disposal. How will they decide which one is best?

The level of care

What type of care the senior needs and how often they need it is a primary factor in choosing between in-home care and a nursing home. A person needing a bit of help to perform daily activities or companionship has different needs from someone who has dementia and is unable to look after themselves.

Evaluating the amount of care needed will give provide insight into what type of care would work best. Naturally, the situation may evolve, after which the current arrangements would have to change to adapt to it. Wherever possible, the senior’s preference should be at the heart of any decisions regarding their living arrangements.

Financial arrangements

Another principal factor in the choice between in-home care and a nursing home is affordability. Both options can be relatively expensive and can place a strain on a tight budget.

Medicare users should explore their options before committing. Providing members meet the fund’s requirements, they could qualify for payment for their care needs. However, as there are usually copayments involved, and Russell Noga of medisupps.com, advocates for supplementary plans such as the Mutual of Omaha Medicare Supplement. In his expert opinion, in-home healthcare and nursing homes can be affordable with the correct financial planning.

 In-home care

There are various types of in-home care options, and the kind of care needed will govern the choice. Some older adults require 24-hour care, which can become very costly. Others require less than 44 hours of care a week, needing someone to come in and help with housekeeping, perform other daily tasks, provide companionship, and ensure that the client eats well and takes their medication.

The type of care mentioned above will cost significantly less than professional medical in-home care services, such as those offered by nurses, doctors, occupational therapists, and physiotherapists. These caregivers assist with tasks like wound care, post-operative recovery, IV tubes, feeding tubes, and catheters.

Seniors who want to remain in the familiar comfort of their home will opt for in-home care. They feel it gives them a better quality of life and overall sense of happiness.

Nursing homes

Nursing homes are ideal for seniors whose assistance needs cannot be met by a part-time caregiver in a traditional home environment. At a nursing home, the residents have around-the-clock access to assistance with tasks for daily living, including hygiene and meal preparation. The same applies to medical care, and these facilities have their own medical facilities.

While the cost of a nursing home might seem higher than that of in-home care, it’s essential to remember the extras it provides. This includes crafts, fitness, outings, socializing, and entertainment. 

Many seniors enjoy the nursing home’s atmosphere, where they can make new friendships and are unlikely to feel lonely. They also feel secure knowing that there are plans in place to take care of them should they get ill or injured.

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