Tag Archives: transformers

The Risk of The Amazing Spider-Man

(This is an extended preview of the PopRox column in Sunday’s Pocono Record, kinda like tonight’s preview of the season premiere of Wilfred on FX). When The Amazing Spider-Man premieres in theaters July 3, it represents one of the biggest risks in Hollywood history. Sony, the studio behind the first three Spider-Man movies, decided to trash […]

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Summer 2010 movies are soooooo last week

The rumors had been swirling, but now it’s official — Matthew Vaughn will direct X-Men: First Class. That’s not the surprising part since it’s already been discussed around these parts. The shocker is the release date on June 3, 2011 — 13 months from now. Huh. So a big-budget, CGI-heavy studio tentpole with no cast, that just […]

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selling toys more important than selling movies

Things to thing of so you don’t have to think of a press conference the press isn’t invited to … We all thought it. We all figured this was how Hollywood worked. Now, we know for sure Hollywood doesn’t care about its movies, only its merchandising. Disney is putting anything that can’t sell a toy […]

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